The Lightning Group is your source for part-time, executive-level marketing strategy and full circle marketing services, led by Howard Lichtman, a top-ranking Canadian CMO. They’ll help you blaze ahead of the competition and these opportunities. The Lightning Group is all about increasing top-line revenue. You can’t just cost-cut your way to prosperity, but you can by generating new revenue.
Howard Lichtman, MBA, JD is a founding Partner of Ethnicity Matters, Canada’s leading multicultural marketing agency. It is a full-service shop of 50-plus specialists, providing market research, strategy and insights, media planning and buying, creative and production, social, digital, shopping marketing, influencer marketing, and experiential marketing.
